As a speaker don’t make the mistake of neglecting LinkedIn.
Start Beefing Up Your Profile
Ensure you have a professional photo.
Does your bio reflect your voice and brand?
Is your profile 100% complete?
- List companies you spoke for
- Workshops, seminars, you presented
- Keynote talks
Projects – Post video clips of you speaking.
Publications – books, eBooks, workbooks, planners, etc., you have created
Portfolio – showcase your work / creations
Add any certificates, license, education that add credibility to your speaking.
Contact Info Links
- Link to your speaker one sheet.
- Link to your upcoming events
- Click here to see me speak (link to demo reel)
Is your profile Search Engine Optimized?
- Do you use speaker in your profile?
- Do you use words for your industry and niche?
Advice for Contacting
How can someone book you?
Don’t forget to have a completed Company Page.
Take advantage of LinkedIn Content
Start blogging on LinkedIn. Ensure your posts are compelling and includes images.
Share your Blog Posts
- Status Updates
Use Slideshare to post your presentations and videos.
Ramp Up Engagement
Start Endorsing and Recommending others.
Connect with agents and booking managers.
Like, Comment and Share your connections posts and updates.
Use LinkedIn Strategically
Create a schedule for LinkedIn posts and updates.
Create a LinkedIn Engagement schedule.
Create a strategy to capture leads from LinkedIn.
Create a strategy to get connections and followers to buy.
Get the LinkedIn Workbook and Planner to help you plan your strategy.